5 Things you should say in your email newsletter
The key to a successful business-customer relationship is engagement. Without engagement there can be no relationship. Use your newsletter to encourage recipients to begin a long and prosperous relationship with you. However, in...
Four reasons you should manage your customer data
If you haven’t worked it out by now, your every move online is being tracked. It is then monitored, analysed and dissected by anybody that can get hold of your information. This is known as Big Data. Think of all the information...
10 Ways to make your customers happy
Good customer service is usually based on one simple thought process: treat the customer how you would be expected to be treated. Whilst this may seem like common sense for most, it doesn’t come naturally to all business owners....
What does ‘customer engagement’ really mean?
Before we are married, we get ‘engaged’. Public toilets say ‘engaged’ outside them when they are locked. The word ‘engaged’ means busy or taken. When we use this term to refer to customer engagement, we mean keeping them busy or...
7 Ways to Increase Engagement on Your Website
It can be hard to drive traffic to your website. Do you use Pay Per Click? Organic search engine results? Or promote your site on your social sites? However you do it, once you’ve got your customers on your site – you need to...