How to spam-proof your email marketing campaigns
Email marketing is fantastic for a number of reasons – and we love it, if you didn’t already know. Email allows companies to connect with their customers, and potentials through a personal and informative technique. However, if...
Mini Cooper apologises for spamming subscribers
Mini Cooper have avoided a potential PR nightmare, by sending a cheeky gift to their upset subscribers. Back at the start of the year, Mini Cooper sent out hundreds of emails to those on their contact list by accident. Rather...
What spam filters think when they see your email
Designing and building a lovely email template takes time, effort, imagination and patience – but what happens if all that effort goes to waste purely because the email got caught in the spam filter? If you want your emails to be...
Why you should use a UK email marketing provider
It can be hard trying to decide which email marketing provider you should use. There are so many variables within the marketing industry, that you may feel overwhelmed if you’re new to the game. Just with other types of services,...
Spam and Scams Spread by Web’s ‘Bad Neighbourhoods’
Around 50% of all junk mail on the internet comes from just 20 internet service providers (ISPs), according to a recent study. The study, conducted by a researcher in the Netherlands, surveyed more than 42,000 ISPs to help...