New email marketing unsubscribe techniques in action
Even though you may not like it, it’s the law to allow contacts to unsubscribe from your email correspondence. When you sign up to a newsletter, you are often filled with joy and anticipation about what will next arrive in your...
Email Marketing Law: The Basics
We understand that law can be confusing, especially when you’re trying to compare law from one country to another. To combat that problem, we aim to solve any issues you may have surrounding email marketing law. What law applies?...
Why you should use a UK email marketing provider
It can be hard trying to decide which email marketing provider you should use. There are so many variables within the marketing industry, that you may feel overwhelmed if you’re new to the game. Just with other types of services,...
USA vs. UK Email Marketing
The world of marketing is a very competitive one, and if you’re just starting out in email marketing, it can be a bit overwhelming. If you ‘email marketing’ into Google, you’ll be shown 1.7 billion results. So how do you know...
Data: Are you working within email marketing law?
Breaking email marketing law is a serious offence. Any email marketing campaign you are planning must comply with relevant regulations. Without data, email marketing is a redundant medium. Using the wrong or old data can ruin...